About
Sujit is a UX Designer at Google with over nine years of experience architecting complex digital ecosystems and agentic AI experiences. Before Google, he led key design initiatives at Microsoft, where he shaped the extensions ecosystem for the Edge browser and contributed to the vision for Copilot Vision as Lumi Camera project. His career also includes a significant tenure at Amazon, where he drove the UX strategy for Advertising and Brand Stores, deepening his expertise in large scale e-commerce experiences. His professional journey began as a full stack developer, a technical foundation that now fuels his expertise in designing living systems that move beyond static interfaces.A prominent voice in the design community, Sujit is a Design Mentor on ADPList and an active content creator on Instagram, where he shares insights on product design and the future of human AI collaboration. He has been a featured speaker at events like GDG Noida DevFest and dFrost at NID Bangalore, focusing on the era of AI co-creation. Driven by a philosophy of clean, logic driven aesthetics, Sujit focuses on intentionality over visual fluff, helping early career designers and tech leaders navigate the shift from being users of automation to architects of intelligent, human centered systems.
Talk details
Design Un-automated: Reclaiming the Soul of Design
About this talk
This session explores the Hybrid Designer at the frontlines of AI integration. As autonomous systems like Antigravity, Claude, Stitch and Figma make redefine our toolkit, they offer incredible speed but create a dangerous Creative Frame that can trap designers in predictable, algorithmic patterns.I will discuss how to break out of this frame by treating AI as a provocative partner rather than a final executor. The talk focuses on the critical moment where a designer must step in to provide the context, ethics, and human nuance that code cannot replicate.Drawing from my experience at Google, Microsoft, and Amazon, I provide a roadmap for leading AI driven design. We will discuss why the goal isn't just to work faster, but to use that saved time for deeper thinking and systemic impact. The future belongs to those who master automation while remaining the primary architect of the human experience.
Key takeaway
- Inject AI into high friction tasks within Figma and documentation workflows to free up space for high level UX strategy and research synthesis.
- A framework for moving beyond simple execution to using tools like Antigravity and Claude as collaborators that challenge your design assumptions.
- Learn how to identify when algorithmic convenience flattens original thinking and how to push past predictable, AI generated defaults.
- Learn to identify when algorithmic convenience flattens original thinking and use strategies to reinvest saved time into deep reflection, ethics, and the human nuance that machines cannot replicate.