Senthil
Kumar

Lead UX Designer
Salesforce

My design roots go deeper than academical & professional notes. A natural designer with over a decade of experience in design leadership, craft & management in B2B & B2C Enterprise applications. My record of shaping and scaling elegant product experiences through design innovation reflects with in the big names like Microsoft, Salesforce, InsideView & Cordys.

I’m also an expert in finding the right balance between the business & user needs through agile limitations to constantly evolve a product from defining the initial MVP till the product of the highest order.

18 min TED like Talk
Targeted to STANDARD – Foundation
Track 3: Design Systems, Research, Methods, and Processes

Innovating beyond the constraints of a design system!

Design systems are a set of rules, components, patterns, which systemically formulate not just your designs but the actual end user experience. While a good design system aids for faster & consistent product design experience, the major constraints become innovation & creativity!

We at Salesforce have cracked the code and will share the secrets with you on how to tackle this problem and make your design systems a companion for innovation.

Track 3: Design Systems, Research, Methods, and Processes

Three key takeaways

– How any design systems can become your ally for innovation
– Strategic pointers for converting constraints to enablers
– How we at Salesforce innovate using lightning design system

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